Why are you stating that as a fact? A good chunk of members of this sub-forum would probably disagree and say that there's a reason why the modern guitars try so desperately hard to emulate the real deal vintage... but yes, let's open this can of worms right up.
I guess means that my guitars from the 70’s aren’t really considered “vintage” enough. I can sell them at considerably higher prices than what I paid. So there must be some collectibility for them, but I bought them to play.
would love to get a vintage Tokai some dayIts all in your head.. that Tokai was what buried Fender. Most of what's spoken about so called vintage guitars in general is just romantic garbage.
If you want blow a wad on a pre CBS be my guest, but if you're a player, as opposed to a collector.. the Tokai you have (even for an old guitar) is one of the best Strats ever made.. and you won't appreciate it until its gone. As I said above.. blah.. blah..
Sorry Nokie.. but I think you've taken my post a little out of context, and gone off on a tangent. I used the word 'was' in the burying of Fender. I quite obviously wasn't talking about the present day. Fender make excellent guitars, and I've owned them. No, I was referring to a period of time when CBS had virtually 'buried' the company single-handedly. Maybe I should have said it was CBS that buried Fender.. and it was Tokai that resurrected them.. haha..
theconversation.com
I could have sold you one a week ago.. for less money than a Mexican Fender.. See below.. £515..would love to get a vintage Tokai some day
Well I don't think anyone could disagree with that Bazz, I'd certainly second it.. absolutely, you're right.Anything you can comfortably afford that makes you feel better and doesn't make others feel worse is okay in my books.
Play on
£515!!!! You didn't even PM me @Will Lefeurve. I'm now going to spend my afternoon in a darkened room in tears!
Sorry Stu.. I did think of putting stuff on the forum, then for whatever reason decided not to. I sold nine guitars in all, including three strats.. the Tokai, and two USA . I sold them all dirt cheap I know, but I'd made my mind up and wanted them gone before I changed it.. my mind that is.. haha..£515!!!! You didn't even PM me @Will Lefeurve. I'm now going to spend my afternoon in a darkened room in tears!
"Was" what buried Fender can imply that Fender is still buried. In fact, once you're buried, that's purdy much the end of the line, i.e. "was" in this context doesn't make it obvious you were talking about the past, but do I appreciate your clarification. I was playing guitar since the 60's but hadn't heard of Tokai until the late 80's. I loved my bullet headstock '79 Strat, it was a relatively light weight one, as late 70's Strats go, at just under 8 lbs, but I did change the neck to 4-bolt. I still have that great guitar.Sorry Nokie.. but I think you've taken my post a little out of context, and gone off on a tangent. I used the word 'was' in the burying of Fender. I quite obviously wasn't talking about the present day. Fender make excellent guitars, and I've owned them. No, I was referring to a period of time when CBS had virtually 'buried' the company single-handedly. Maybe I should have said it was CBS that buried Fender.. and it was Tokai that resurrected them.. haha..
There's no getting away from the fact though that it was the superb build quality of the Tokai instruments that made Fender sit up and take notice. It was Tokai that inspired Fender to build reissues. It was a Tokai guitar that Fender actually used in the initial advertising for the reissues because Fender didn't have a guitar available.. just think about that for a moment! Tokai went on to build Fender guitars in Japan and made a damned fine job of them.
If Eric Johnson and Bill Frizzell want to play old Fenders, that's really fine by me, and indeed there is a degree of romance wrapped up in old instruments in general, just like old furniture or houses. Its something of a 'vogue' to do so today, and also why the 'relic' craze developed. But to think someone's 'missing out' because they haven't got an old Fender.. well.. that's as I stated.. nothing more than a head game. Nothing more than a name on the headstock.. and a little help via talking shops (forums) on the internet.. hint-hint.. haha.
Put a Fender decal on an old Tokai (and that's what Fender actually did) and the average Joe wouldn't know the difference when he had the guitar in his hands. I know that better than anybody, because I've only just sold and old Tokai that I bought new in 1981.. see the post below for a photo. If I'd put a Fender decal on that guitar and sold it to some unsuspecting punter they'd have thought they'd just bought an old Fender. Its all about the name on the headstock that people want to be associated with, the history. No matter how much people wriggle, that's what its about. They want to buy into the niche..
Clever marketing over many years, people 'romancing' over an earlier time, when everything in the garden was supposedly rosy, Fender's golden years before CBS when Leo strode the corridors of FMIC. That's what its all about, and even more so today, its a marketing tool. Put in its crudest terms its propaganda, and who ever wants to admit to being brainwashed eh.. nobody!
Sadly, its part of the material human condition that people want something that they don't have, and the modern propagandists (marketeers) have all used that to sell merchandise since the days of Edward Bernays. Someone whose methods and history I was introduced to many years ago by a friend who'd spent time in the 'security services'. I say sadly at the beginning of the sentence because it leads to people being discontent, unhappy.
I'll leave it there but for those that maybe want an interesting short read, I'd say click on the link below and learn a little about Bernays and his 'manipulation of the masses'. Its as true today as it was back then, and certainly in constant use in all its forms.
The manipulation of the American mind: Edward Bernays and the birth of public relations
“The most interesting man in the world.” “Reach out and touch someone.” “Finger-lickin’ good.” Such advertising slogans have become fixtures of American culture, and each year millions now tune into the…
Yes Nokie.. I'm a Tokai fan, but I love all guitars really. I've had plenty of American Fenders over the years, along with a dogs breakfast of every other make. Treasured them all when I had them.
That's some downsizing!Sorry Stu.. I did think of putting stuff on the forum, then for whatever reason decided not to. I sold nine guitars in all, including three strats.. the Tokai, and two USA . I sold them all dirt cheap I know, but I'd made my mind up and wanted them gone before I changed it.. my mind that is.. haha..
Yes it is.. ruthless.. but the guitars weren't getting played.. and the bank balance was looking a bit lean.. so they had to go.That's some downsizing!
I run into the "a ___ is a tool" mentality in my other hobbies, and all that betrays is that the people that make this argument usually treat whatever the topic is the same way as they treat their tools: badly.
